Unexpected, irreverent, and defiantly heartfelt, the film is a wildly life-affirming film about death and about the strange clarity that arrives when time suddenly becomes finite. When André Ricciardi, a self-proclaimed “idiot” for skipping the colonoscopy that could have saved him, learns he is dying, he turns his final chapter into an experiment in radical honesty, humor, and curiosity. A lifelong iconoclast and ad-industry provocateur, André has never done anything the conventional way, and confronting mortality proves no different.